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Landing Pages, Social Media, and SEO
Lead Nurturing

You can not convert leads unless information is provided.

When it comes to closing rates, short forms outperform long forms.

(96% may be willing to provide contact information in exchange for valuable content)

Short Form

Close Rate: 13.4%

Savings Per Lead: $10.66

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Medium Form

Close Rate: 12%

Savings Per Lead: $3.70

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Long Form

Close Rate: 10%

Savings Per Lead: $0.00

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